First published on Mess+Noise.
‘Cold Cluster’
Oh, how bands must bicker about what song to put first on a new record. Play it cool and go with something obscure? Or bonk listeners over the head, first thing? The mind boggles at the arguments over the placement of a single.
First published in Nett Magazine.
When media and marketing website mUmBRELLA published news about a company hiring staff to make positive statements about it on blogs, a flurry of outrage ensued. The majority of the 200 comments posted over the next 48 hours found the method of fake personas contrary to the spirit of social media.
But according to Sean O’Byrne, integrated communications director at Mark Communications, it’s not a rare occurrence.
